воскресенье, 8 июля 2012 г.

This position is located at our Corporate Headquarters in St. Louis, MO. Responsibilities: Create cu


Enterprise Holdings, the parent company of Enterprise Rent-A-Car, Alamo Rent A Car and National Car Rental has an exciting opportunity for a Brand Publicity Manager in the Marketing and Communications Department (MarCom). The Brand Publicity Manager manages and executes brand publicity efforts across earned london england hotels media channels, including traditional and social london england hotels media, for the three Enterprise Holdings car rental brands. This person works with senior level executives, business line directors, and various levels of management within london england hotels the field operations to manage and coordinate consistency in the flow of communication and ensure the brands messages are effectively delivered in the external environment. The Brand Publicity Manager will leverage his or her writing skills, along with creative, organizational, and project management skills to bring significant and valuable exposure to all three Enterprise Holdings london england hotels car rental brands.
This position is located at our Corporate Headquarters in St. Louis, MO. Responsibilities: Create customized brand publicity plans to effectively drive business objectives, initiatives and strategies, london england hotels managing london england hotels project plans and execution. Drive community management strategy and seek ways to continually engage the communities including Twitter chats, social media promotions/contests, etc. Manage content strategy for the three Enterprise Holdings london england hotels brands as well as the brand voice for each social media network, london england hotels including Facebook, Twitter, etc. Provide day-to-day direction to brand publicity specialist and outside agency partners and serve as back-up london england hotels for the specialist in the role of social media community manager and content developer as needed. Manage proactive and reactive brand media relations efforts and maintain relationships with appropriate trade/press editors, reporters and bloggers Coordinate with corporate and field executives and directors to respond to consumer-related media queries; and with appropriate subject matter experts (SME) within the company to respond to topic-related media queries Work closely with marketing colleagues including the brand team, channel marketing and creative to develop integrated marketing programs and to ensure that public relations and social media efforts are integrated, and aligned with brand strategy Serve as a company spokesperson london england hotels across all media outlets Draft and/or edit brand publicity materials including tweets, Facebook posts, press releases, pitch letters, etc. Stay abreast of, and adhere to, best practices, platform policy london england hotels guidelines, london england hotels rules of participation etc. to remain london england hotels relevant and up-to-date in a quickly changing social media landscape. Help to educate internal stakeholders about social media landscape. Support executives and sales teams in planning for meetings, events and presentations with the development of messaging, remarks and other materials Keep current on industry news, world events and competitive updates, and communicate key information to stakeholders Maintain Enterprise Holdings brand standards and ensure all communications comply with these standards. Provide actionable monthly reports on key initiatives Continuously work to upgrade knowledge and skills through available reading, courses and seminars london england hotels Qualifications:
london england hotels Minimum Qualifications: Bachelor s degree required A minimum of 5+ years of experience in public relations and/or communications required (Marketing and/or agency experience preferred) A minimum of 2+ years social media marketing experience required Marketing experience with online social media tools such as Facebook, Twitter, YouTube and LinkedIn required Demonstrated experience of social media marketing and online social networks required Intermediate london england hotels level of proficiency or above with the Microsoft Office Suite (Word, Excel, PowerPoint, Outlook) Must be authorized to work in the United States and not require work authorization sponsorship by our company for this position now or in the future Valid Driver's License with no more than 2 moving violations and/or at-fault accidents within the last 3 years
Competency Based Qualifications: Exceptional written and verbal communication skills with the ability to convey complex and/or technical information in an easy-to-understand compelling manner. Strong public speaking skills, including to ability to serve as company spokesperson across all media outlets Ability to think strategically and tactically Self-starter with ability to work productively in both individual and team settings. Excellent project and time-management skills with the ability to multi-task and thrive in a deadline-oriented environment Strong london england hotels organizational skills Excellent presentation and analytical london england hotels and quantitative skills Strong attention to detail Innovative and creative, with the ability to easily understand defined audiences Ability to maintain confidential information

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